12 semanas · intensivo
Para quien tiene plazo
Unas 8 horas por semana, en 1 ciclo centrados en las brechas que más pesan.
Carrera en 2026 y 2027
A Customer Experience Manager looks at the whole relationship between customers and a company and decides which friction to remove first. The work moves from mapping and measuring the journey to redesigning channels and, finally, changing how the organization makes decisions.
Contenido revisado el 21 de octubre de 2026
Mid-level
Accountable for reducing friction across channels and turning customer feedback into prioritized changes that teams actually ship.
You stop describing problems and start owning fixes: you build the feedback pipeline, run tests on digital journeys and take a prioritized list to product and service leads. The change from junior is that you decide what the data means and what gets worked on first.
Puntuación media exigida: 69%
Touchpoint Optimization
Por qué: Lets you find where the same customer gets a different answer from chat, email and the store, and fix the inconsistency that drives repeat contacts.
Digital Experience Optimization
Por qué: Lets you read funnel analytics, run an A/B test on a checkout or signup flow, and settle a design-versus-business disagreement with results.
Customer Effort Score
Por qué: Moves you from reporting effort scores to ranking which high-effort journeys to redesign first and proving the redesign lowered the score.
CX Analytics & Dashboards
Por qué: Lets you build the executive dashboard and a churn-risk signal from survey, support and usage data, so leadership sees trouble before renewals fail.
Feedback Collection Systems
Por qué: Lets you add the channels you are missing, such as call transcripts, reviews and in-app prompts, so silent customers are not left out of the picture.
Insight Generation & Action
Por qué: Lets you cluster thousands of comments into a ranked list of themes and hand product a specific change request instead of a spreadsheet of quotes.
Service Design Principles
Por qué: Lets you design a service end to end, including the backstage handoffs, so a new returns process works the same way on a busy Monday as on a calm one.
Omnichannel Experience Design
Por qué: Lets you specify how a customer who starts in the app and continues by phone keeps their context, and work with channel owners to make it so.
Cada nivel de esta carrera corresponde a una ruta de estudio. Lee gratis el mapa completo de temas y luego mide tu nivel.
12 semanas · intensivo
Unas 8 horas por semana, en 1 ciclo centrados en las brechas que más pesan.
40 semanas · regular
Unas 4 horas por semana, en 3 ciclos. Cada ciclo lleva lo que quedó pendiente del anterior.
A Customer Experience Manager looks at the whole relationship between customers and a company and decides which friction to remove first. The work moves from mapping and measuring the journey to redesigning channels and, finally, changing how the organization makes decisions.
Customer Experience Manager está mapeado en 3 niveles: Junior, Mid-level y Senior. Abre cada nivel arriba para ver las habilidades que debe demostrar.
El plan tiene 2 ritmos: 12 semanas por nivel, con unas 8 horas por semana (intensivo) y 40 semanas por nivel, con unas 4 horas por semana (regular).
Una sesión de estudio para cada tema nuevo, a tu nivel.
Clases prácticas de uso de IA en el día a día de tu carrera.
Cada requisito se demuestra midiendo, no marcando una casilla.
Al final de cada ciclo ves qué avanzó y qué pasa al siguiente.
Un diagnóstico corto mide las habilidades que ya tienes. El recorrido empieza ahí.